Our Story

The story of Weebits, born from a love of hand-knitting and creating lasting pieces for little ones.

2008

How One Little Poncho Started It All

Hello and welcome - I'm Debbie, the founder and creative heart behind Weebits.

Weebits began with a single hand-knitted baby poncho I made for a newborn in 2008. I wasn’t exactly known for my knitting skills but with a bit of perseverance and a lot of encouragement, that little poncho sparked something special.

Weebits began quite by chance — from one baby poncho, a chat over coffee, and a boutique’s belief in something handmade and special

One morning over coffee, a friend encouraged me to show my handmade poncho to a local boutique. To my surprise, they loved it. This grew into something much bigger than I could have imagined and before I knew it, Weebits was born. In the beginning, it was just my mum and me hand knitting each piece. We quickly realised we couldn’t keep up, but thanks to a wonderful group of knitters from Geraldine, we grew, adding new designs, beautiful colours, and partnering with a handful of lovely boutiques.

In 2009, our first colour palette came to life and the Weebits journey began

What began as a small New Zealand brand soon appeared in global markets and magazines, loved for our natural, timeless knits

Finding Our Place Beyond New Zealand

It wasn't long before word spread overseas. Weebits found a home in the Netherlands a special moment for me as it's where my family is from. Next was London, and beyond. Weebits was featured in magazines across New Zealand, Australia, UK and The Netherlands. It was a whirlwind I never expected! Even as we've grown, some things haven't changed. Every Weebits piece is still carefully knitted here in New Zealand, often taking up to two weeks to complete.

Woolyarns

All our double knits are made from locally spun merino yarn by Woolyarns NZ.
Soft, natural, and kind to the earth.
We knit our garments from their undyed natural and eco-friendly dyed coloured yarn. Wool is one of nature’s greatest gifts, renewable, compostable, and wonderfully long-lasting.

Made to be treasured, washed gently, and passed down through generations.

Thoughtful Touches, Every Time

Every Weebits parcel is lovingly gift-boxed and finished with a handwritten note. A small touch of warmth from us to you. We take care to send each order quickly, so your special delivery arrives just when it’s needed.