About Us

New Zealand made natural merino baby clothes
Eco-friendly dyes
Caring for our environment

At Weebits, we are dedicated to the art of classic design and the enduring beauty of soft, natural colours. Our mission goes beyond fashion; it is about creating garments that stand the test of time.

When you choose Weebits, you are making an economical choice, one that defies the fast-fashion culture of today.

My story - In 2008 I designed a poncho for a friend's new baby. This was not easy as I was not known as a knitter. However, when it was finished, a friend convinced me to show the poncho to a niche retailer and they loved it. This was the start of the business as it is today.

At the start my mother and I were the only ones doing the knitting, so this limited the number of garments that could be produced. The instant success of the garments took me completely by surprise and I quickly realised that we would never keep up.

Luckily, through a friend, we were introduced to six lovely ladies from Geraldine and they proved to be our salvation. This gave me the confidence to purchase the wool in bulk from a local Wool Company - Woolyarns NZ and allowed me to continue to expand the number of selected stockists and to add further designs and colours to the range.                                                   
Late in 2008 we were being stocked in a growing number of NZ designer stores when I got an email from Amsterdam asking whether we would consider having a distributor in the Netherlands. Suddenly the business was international and the size of the orders increased substantially.

Within a year we had increased the number of knitters involved and added new garment designs. We had been featured in magazines in Australia, NZ and the Netherlands. It wasn't long before we were approached by someone in London who enquired about being a distributor over there. The resulting increase in order sizes dramatically altered the productivity of the business.

Each piece we create is a labour of love, taking our skilled knitters up to two weeks to fashion into existence. Our commitment to excellence shines through in every stitch, resulting in beautifully designed, high-quality garments that are truly one-of-a-kind.
Being knitted, the products cannot easily be mass produced. We want to keep production local so we had to be quite selective with our small handful of boutique stockiest. 

Weebits has taken a firm stance to be as eco-friendly as possible throughout its operation and will continue to manufacture the products locally using New Zealand made yarn from Woolyarns NZ.

Wool is a planet-friendly fibre for many reasons:
Our products tend to be washed less frequently and at cooler temperatures which has a lower impact on the environment.
It is one of the most recycled fibres.
Wool can be composted and is especially useful in gardening, as it has the ability to retain water while releasing nutrients to feed plants. 
Wool garments will only take 9 months to biodegrade when buried in soil.

Join us in embracing the magic of classic designs, soft natural colours, and the joy of passing on cherished garments to family and friends. 

                   

Debbie Green